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Aerial winter shot of PyeongChang, South Korea, with the 2018 PyeongChang Emblem in the right-hand corner

Faculty Experts Available To Speak On 2018 Winter Olympic Games

Georgetown faculty members are available to comment on a range of topics on the 2018 Winter Olympics in PyeongChang, South Korea, including sports diplomacy, U.S.-Korea relations, national security, influenza outbreaks and more. For assistance in booking an interview with any of the experts listed below, please contact the Georgetown Office of Communications at 202-687-4328 or gucomm@georgetown.edu. Georgetown has a broadcast studio on campus available for use by television and radio outlets. Booking information can be found here.

Diplomacy and National Security

Daniel Byman.

Daniel Byman, professor in the security studies program at the School of Foreign Service and research director of the Center for Middle East Policy at the Brookings Institution, is a national security and terrorism expert. He has served as a professional staff member on The 9-11 Commission and the Joint 9/11 Inquiry of the House and Senate Intelligence Committees.

Areas of Expertise:

  • Terrorism
  • National Security

Michael Green giving a lecture.

Michael Green, associate professor of asian studies at the School of Foreign Service, is an expert on issues in East Asia, including Korea. He joined Georgetown in 2006 after previously serving as a special assistant to the president and senior director for Asian affairs on the National Security Council.

Areas of Expertise:

  • Korea as Olympic Host Country
  • International Relations
  • U.S. Foreign Policy in Asia



Branding and Marketing

Marlene Morris Towns smilingMarlene Morris Towns, adjunct professor of marketing at the McDonough School of Business, focuses on understanding consumer sources of information about products or brands and how they are influenced. She also researches entertainment, fashion, branding, nontraditional advertising and promotion, target marketing and youth and urban markets.

Areas of Expertise:

  • Brand Positioning
  • Celebrity Endorsements
  • Social Media Marketing

Ronald C. Goodstein

Ronald C. Goodstein, associate professor of marketing at the McDonough School of Business, researches brand positioning, marketing and endorsements. He also explores customer focus, building and managing brand equity, strategic marketing management and positioning, integrated marketing communications and consumer behavior.

Areas of Expertise:

  • Brand Marketing
  • Olympic Endorsements

Kirsten Seckler

Kirsten Seckler, adjunct lecturer in sports industry management at the School of Continuing Studies, has led branding, marketing and communications for the Special Olympics movement for 20 years. She is currently leading the first-ever global marketing campaign for the Special Olympics. Seckler was on the operations team for the 2013 Special Olympics in PyeongChang, Korea.

Areas of Expertise:

  • Sports Marketing
  • Special Olympics
  • Olympic Operations

Betsy SigmanBetsy Sigman, distinguished teaching professor at the McDonough School of Business, is an expert in social media, e-commerce, technology, and information systems. Sigman previously chaired the  Data Warehouse Working Group for Georgetown University.

Areas of Expertise:

  • Social Media’s Impact on Olympic Viewership
  • Olympic News Coverage
  • Information Systems

Wendy Zajack

Wendy Zajack, faculty director and assistant professor of the practice at the School of Continuing Studies, has more than 20 years of experience in public relations, marketing, media relations and internal communications. She has worked for large, global organizations and built messaging for diverse audiences across marketing channels.

Areas of Expertise:

  • Global Marketing
  • Communications


Sports Management

Marty Conway

Marty Conway, adjunct instructor for sports industry management at the School of Continuing Studies, has been at the forefront of sports marketing and digital media for more than three decades, holding executive roles in high-profile organizations, including AOL, Major League Baseball, the Baltimore Orioles and the Texas Rangers.

Areas of Expertise:

  • Sports and Event Management
  • Sports Leadership
  • Business of Sports Media

Daniel Kelly

Daniel Kelly, director and associate professor of the practice for the Sports Industry Management Program at the School of Continuing Studies, has been a leader in sports management and worked in publicity for Time Warner and HBO.

Areas of Expertise:

  • Sports and Event Management
  • Sports Leadership

Taylor Brown

Taylor Brown, director of finance, HR and administration of Peace Players International at the School of Continuing Studies, is a leader in non-profit sports management.

Areas of Expertise:

  • Olympic Operations
  • Sports and Event Management
  • Sports Finance

Wylie Chen

Wylie Chen, faculty in the Sports Management Industry Program at the School of Continuing Studies, has nearly two decades of experience in non-profit management, focusing on youth development and sports philanthropy. He previously served as Vice President of Programs & Grants at the U.S. Soccer Foundation and oversaw youth, accessibility and philanthropic initiatives.

Areas of Expertise:

  • Sports Philanthropy
  • Nonprofit Management
  • Sports and Youth Development
David Tyahla

David Tyahla, adjunct lecturer of sports industry management at the School of Continuing Studies, is an expert in corporate social responsibility and sports philanthropy. He has more than a decade of experience in sports management and was previously a leader with the U.S. Soccer Foundation.

Areas of Expertise:

  • Corporate Social Responsibility
  • Sports Philanthropy



Sports Medicine

Dr. Ranit Mishori

Dr. Ranit Mishori, professor of family medicine at the Georgetown’s School of Medicine, practices full-spectrum family medicine, including obstetrics, in both inpatient and outpatient settings. Mishori’s research and interests include evidence-based medicine, refugee health, health disparities and public health.

Areas of Expertise:

  • Prevention and Spread of Norovirus
  • Global Health Education
  • Health and Human Rights
  • Health Communications 


Dr. William Postma

Dr. Wiliam Postma, assistant professor of orthopedics at Georgetown’s School of Medicine, is an orthopedic surgeon that specializes in sports medicine with an emphasis on knee ligamentous reconstruction, shoulder arthroscopy and hip arthroscopy. He also serves as associate orthopedic surgeon for Georgetown University athletics.

Areas of Expertise:

  • Orthopedics
  • Athlete Injuries




Dr. Allen J. Taylor

Dr. Allen J. Taylor, professor of medicine at Georgetown’s School of Medicine and chief of cardiology at MedStar Georgetown University Hospital, is a cardiologist that can address fitness and cardiac performance, including adaptations to various forms of exercise. In addition, he can explain forms of heart disease that may or may not pose risk to athletic performance.

Areas of Expertise:

  • Cardiology
  • Olympian Exercise and Fitness




Dr. Judith Kupersmith

Dr. Judith Kupersmith, professor of psychiatry at Georgetown’s School of Medicine, has devoted her 40-year career to helping performers and athletes triumph over the stresses, trials and tribulations that can accompany performances and competitions. Kupersmith says barriers that may seem trivial to nonperformers can interfere tremendously with a performance or competition. Performance-related obstacles include paralyzing anxiety, eating disorders or career-ending injuries.

Areas of Expertise:

  • Psychiatry
  • Athlete Performance
  • Impact of Olympic Competition



Dr. Joseph Verbalis

Dr. Joseph Verbalis, chief of endocrinology and metabolism in the department of medicine at the Georgetown-Howard Universities Center for Clinical and Translational Science, is an expert on exercise-associated hyponatremia (EAH), or water intoxication, which can cause death during endurance events. Verbalis is part of an expert group charged with understanding the biological basis of EAH to reduce athletes’ risk of overhydration. He can address general issues of hydration and fluid and electrolyte balance in athletes.

Areas of Expertise:

  • Endocrinology
  • Hydration



Additional Georgetown University faculty experts are available to comment on a range of topics pertaining to the Olympics including sports psychology, the physics of curling, the nature of athletic sponsorships and more.

For assistance in booking an interview, please contact the Georgetown Office of Communications at 202-687-4328; gucomm@georgetown.edu.